Vegan Mascara

By opting for vegan mascara, you can support ethical manufacturing and have long, thick lashes. Nearly every day brings us a new product from unfledged and old-school companies that have never been cruelty-free, but are now embracing the latest standards in the industry. It’s a fantastic alternative for those who wish to use makeup items and claim a statement against animal testing. In addition, synthetic chemicals and plan-based composition will be more beneficial for your health.

Growing global movement

The veganism trend encompasses various aspects of life, including food, clothing, cosmetics, and personal care products. For instance, the beauty industry has recently seen a significant shift towards this idea, with more brands offering solutions to cater to the increasing customer demand. As a result, they exclude animal-derived ingredients like fur, fats, and oils, relying on plant-based alternatives, synthetic substitutes, and natural minerals.

Vegan mascara is one of the options that doesn’t include any of the components sourced from brutal experiments. Yet, it performs the same functions and has high-quality performance as in the traditional versions. Therefore, it’s ideal for customers who want to follow a proper lifestyle and prefer humane makeup manufacturing.

Choosing a suitable vegan mascara

One of the most popular movements today says we must treat all living beings with respect and compassion. Therefore, the beauty industry is trying to create cosmetics according to ethical values. When shopping for vegan mascara, you should pay attention to certain ingredients and avoid them:

• Beeswax is commonly used as a binder. Seek alternatives like plant-based waxes such as carnauba or candelilla.
• Collagen is a protein that promotes lash thickness. Synthetic polymers or cellulose fibers will help achieve the effect.
• Carmine is a red pigment derived from crushed female cochineal insects. You can replace it with mineral dyes, including iron oxides, ultramarines, etc.
• Lanolin is a wax-like substance extracted from sheep’s wool for its moisturizing properties in cosmetics. Plant-based oils or butter are good at achieving such a result.
• Guanine from fish scales creates a shimmery effect, which you can replace with synthetic alternatives, like mica or calcium sodium borosilicate.
• Keratin is a protein derived from animal sources claiming to enhance lash length. Look for botanical fibers instead.

By avoiding these ingredients and switching to suitable substitutions, you can confidently choose vegan mascara that aligns with your ethical and lifestyle values. You should also check if the item is labeled as cruelty-free or recognized by groups like Leaping Bunny or PETA’s Beauty Without Bunnies program. 

Look through an extensive assortment and buy the necessary vegan mascara in MAKEUP online store. All the products are 100% original, so you can be confident about their authenticity and safety. In addition, light-speed delivery across the USA will make your shopping time with us more enjoyable.