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La Riche Directions

Tinted Hair Color La Riche Directions Hair Color

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Tinted Hair Color - La Riche Directions Hair Color — photo Antique Mauve
$ 8.49
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+All colors (36)
Antique Mauve
Apple green
Apricot
Atlantic Blue
Bright Daffodil
Cerise
Denim Blue
Flame
Flamingo Pink
Fluorescent Green
Fluorescent Lime
Fluorescent Orange
Fluorescent Yellow
Lagoon Blue
Lavender
Lilac
Midnight Blue
Neon Blue
Pastel Blue
Pastel Pink
Peach
Plum
Poppy Red
Rose Red
Rubine
Silver
Slate
Spring Green
Stormy Grey
Sunflower
Tangarine
Tulip
Turquoise
Ultra Violet
White Toner
Wisterid
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product ID: 147021
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  • Characteristics
  • Description
  • Age: 18+
    Brand: La Riche
    Line: directions
    Product Type: hair color
    Product Properties: coloration, lightening
    Volume: 100 ml
    Feature: semi permanent
    Formula: ammonia-free, fragrance-free
    When To Use: universal
    Gender: for women
    Classification: professional
    Hair Type: all hair types
    Country: Great Britain
    Made in: Great Britain
  • Semi-permanent hair dyes are the perfect choice for those who have decided to adjust or change their hair color for the first time. These are simple, harmless, ready-to-use products that gradually wash out with shampoo and completely disappear after 6 to 12 washes. This type of dye does not contain ammonia and hydrogen peroxide - substances that are often found in hair dyes.

    Directions is a temporary hair dye by La Riche with a creamy texture, odorless, with no need to mix components - it is completely ready for use, safe for hair, and lasts well from 2 to 4 weeks. The product washes out gradually; it will wash out faster on damaged, brittle, porous hair.

    This semi-permanent hair dye emphasizes and enhances the natural color, making it much more vibrant and brighter without lightening the hair, and also has a conditioning effect.

    ATTENTION! To achieve the most vivid color, hair must be pre-lightened to the maximum, on natural light hair the dye may only give a subtle tint, and dyeing unbleached black hair will not yield any results. The use of balms and conditioners interferes with the dye fixing, resulting in a less vibrant color. To preserve the color longer, add a small amount of dye to your shampoo, the use of anti-dandruff shampoos, medicinal shampoos, etc., is not recommended.

    1. Before dyeing, wash your hair with a pH-balanced shampoo, towel dry. It is not recommended to use balms, rinses, hair lotions a day before dyeing.
    2. Transfer the necessary amount of dye into a plastic container. For short hair, half the volume is sufficient, for long hair, the entire contents of the jar may be needed.
    3. When dyeing, use protective gloves (preferably those that fit snugly to your hands, not the usual loose gloves that often come with the dyes). To avoid dyeing the skin of your face and ears, grease them with petroleum jelly or baby oil, but make sure it does not get on the hair, otherwise, the dye will not take properly. For a more even application of dye, it is advisable to use a special brush.
    4. Apply the dye to the hair at a distance of 3-4 cm from the scalp and distribute evenly to the ends. Start dyeing from the back of the head, making sure the hair is evenly saturated with the dye.
    5. After application, thoroughly comb your hair until the dye foams, indicating that the hair has fully absorbed the dye. Lighter shades may require longer combing.
    6. Leave the dye on the hair for 30-60 minutes or longer, depending on the desired intensity of color. The dyes do not contain ammonia, so they do not damage the hair! Note that lighter shades require more exposure time. Using a climazon will reduce the processing time to 15-30 minutes and may lead to a brighter and more lasting color.
    7. Rinse your hair under running water, avoiding getting strands on your face and in your eyes, for better color fixation rinse your hair with a vinegar solution (mix equal parts of white vinegar and water, apply to your hair and comb it through, leave the mixture on your hair for 1-2 minutes, then rinse under running water).
    8. Dry your hair.

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  • Purchase confirmed
    Translated review

    The only downside of this hair dye is that it starts to fade quickly, around 3-4 washes after applying it to my hair. :(

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  • Translated review

    We purchased three cans at once for a complete dye job. It was applied easily and when washed off, the water was clear. The color was very vibrant. However, after 3 days, the color simply washed out. It's not very visible in the photo, but the majority of the hair was left with a bleached color. Extremely disappointed!

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  • Purchase confirmed
    Translated review

    I couldn't find any reviews on the Ebony shade, so I'll leave photos before and after using this dye. I apologize for the background and possibly unsuccessful angle.

    To be honest, I am not satisfied with the result. My intention was to try a semi-permanent black color because I was tired of vibrant dyeing. Instead, I got green roots (natural roots and the temple area turn warm) and hair with an uncovered violet color. Not a very successful combination in my opinion.

    It's also strange that I ordered two jars, one came as 100ml and the other as 88ml. They are the same shade, just different packaging. I'm grateful for the free couple of grams of makeup.

    Be prepared that this dye will stain your entire bathroom. The bathtub will be both blue and eggplant-colored. It's very strange how it washes out, when you simply rinse your hair with water, the color turns eggplant, but when you use shampoo, it becomes a saturated blue. I understood that the dye would have an undertone, but this was an interesting experiment.

    I have doubts that it will look good even on blondes.

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  • Translated review

    I chose the Neon Blue color. The color is wonderful, everything looks bright and beautiful, but oh my, it fades so easily. It's terrible. Everything gets stained in that blue hue. After washing my hands, ears, neck, clothes, and nails multiple times, it's still there. I can't even scratch an itch peacefully because the dye stays on my hands. No, this is too much.

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  • Purchase confirmed
    Translated review

    I have something to compare it with in the same price category. And I can say that this paint is terrible. The pigment doesn't apply evenly. Even on a perfectly bleached base. I don't recommend it to those who want to dye all of their hair, not just strands.

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  • Purchase confirmed
    Translated review

    I purchased the Wisteria shade of foundation. What can I say? The instructions state that it works better on bleached hair, but it doesn't mention that it won't work at all on natural hair. Now I look like a leopard, girls! Ready for the weekend!

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  • Purchase confirmed
    Translated review

    I tried it for the first time. The hair was beautifully dyed, but there is only one downside - it stains the towel after washing my head (so I have to immediately dry it with a hairdryer). It is an economical consumption for me because I have "hidden coloring" and my hair is below shoulder length. To achieve the desired result, I kept it on my hair for 1 hour. To be honest, after reading negative reviews here, I thought it wouldn't work.

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  • Purchase confirmed
    Translated review

    The vermillion red shade has a perfect crimson hue, without any pinkish or fuchsia undertones. I consistently choose this shade as it is the best crimson color I have personally tried across multiple brands.

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  • Purchase confirmed
    Translated review

    I really liked the paint overall. I chose the Alpine Green shade, and there are both positives and negatives.

    + The jar is visually small, but it is used economically. It took about 3/4 of the jar for my shoulder-length fluffy hair.
    + It really has no smell.
    + There is a wide palette of unusual shades.
    + The color is rich, although personally, I find this shade too blue, but still nice.
    + Immediately after dyeing, I had a good impression, just like coming out of a salon.
    + Both highlighted strands and all hair were dyed, just as I wanted, so my dark brown color was covered.
    + It does not dry out the hair.
    + The delivery was fine.

    - In reality, the paint in the jar is dark turquoise, and the result looks more blue than green, especially outside where it appears as a bright blue. Then it starts to unevenly fade into a more greenish shade. It's a shame that after the first wash, there are patches. Now I have warm green and almost blue in different areas, even though the base is uniform and clean. I understand that it will probably fade from the unbleached strands on the fourth or fifth wash.
    - During the washing off process, there is an endless flow of heavily saturated water, and even when washing the hair, the bathtub gets heavily and persistently stained.
    - Completely dried hair heavily stains the pillowcase, and one wash does not remove the stain. It's summer now, and if I go out with my hair down in 25-27°C, my neck, shoulders, a thin layer on my face, and the neckline of my shirt get stained.
    - With such drawbacks regarding wearability, the price is quite high (399 UAH, not from the EU). There are no gloves included, and the instructions on the lid are small. It was inconvenient for me that I couldn't immediately use a brush if the jar was wider, or I had to find a very narrow brush. I would also like an explanation as to why the instructions on the lid state not to use conditioner/balm, even though the paint does not dry out the hair. It would have been nice to revive it a little.

    I will see how it fades, and I think I can prevent the pillow issue by knowing and wearing my hair up for the first few washes. The staining on the body will probably go away. If it didn't dye everything at once, it would have been 5 stars. I will probably buy it again, I really liked the comment with the lime yellow-green result a bit lower, so I want to try the same. I will update my review later.

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  • Translated review

    I have been using this hair dye for a long time and I really like it. The color is always vibrant and it lasts on my hair for 2-3 weeks.

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